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Outdoor advertising

Almost every company needs certain printed articles, or if you prefer printing. Leaflets, banners or posters are the main means of advertising for many companies, especially for local and small ones. Well designed leaflets or business cards can attract many customers, and badly made to scare away and discourage our brand, company or product. Therefore, it is necessary to pay special attention to the quality of these materials, also in terms of technology of doing these things in the printing house.

Short about printing

The printing era has been pretty good since Gutenberg.
First, important things were printed like books.

But these are REALLY important, not some literature for the mob.

Well, because the mob was quite illiterate at the time.

Then also such fiction was printed, meaning for the reading of the book.

Well, since the last 50 years (even hundreds of them), it's all about printing - books, leaflets, business cards, even shirts, mugs, pens ...

Well, really everything. Because you need to build brand awareness at the customer, i.e. printing and marketing is an inseparable couple. Because you can print everything on your T-shirt and have it originally. Well, who would prohibit the rich?

Definition of laser printing

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Laser printing is an electrostatic digital printing process.
It produces high-quality text and graphics (and moderate-quality photographs) by repeatedly passing a laser beam back and forth over a negatively charged cylinder called a "drum" to define a differentially charged image.1 The drum then selectively collects electrically charged powdered ink (toner), and transfers the image to paper, which is then heated in order to permanently fuse the text, imagery, or both. As with digital photocopiers, laser printers employ a xerographic printing process.

However, laser printing differs from analog photocopiers in that the image is produced by the direct scanning of the medium across the printer's photoreceptor.

This enables laser printing to copy images more quickly than most photocopiers.Źródło: https://en.wikipedia.org/wiki/Laser_printing.

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